Supply Chain
A fashion business is its supply chain. We build it.
Quality Assurance
Quality is a process, not a promise. We install the process.
Factory & Manufacturing
Whether you build a factory or contract one, the question is the same: can it deliver at the standard you need.
Marketplace Onboarding
Myntra, Nykaa, Amazon, Flipkart, Ajio, Meesho — different platforms, different games. We play each one well.
Brand & Growth
Brand is what gets remembered when the discount is over. We build that.
Performance Marketing
Meta and Google done by people who actually know fashion. Through our partner agencies and sister companies.
Six places we work, drawn from how a fashion business actually runs.
Two productised pathways into the firm. Pick the one that matches what you want to own.
The engineering firm that ships in 30 days, not 30 slides.
A lean, AI-native engineering team building production systems for companies that can’t afford another year of discovery decks. 10 engineers. 100+ AI systems shipped. Zero account managers.
100+
AI systems shipped
10
Engineers
30d
Avg. delivery
3
Clients per quarter
90d
Post-launch support
Direct access to builders, not account managers.
We take three new clients per quarter so the same engineers who architect your system also build it, ship it and stay on for ninety days after launch. No hand-offs. No PowerPoint deliverables. No multi-year lock-in.
Returns down 31% in 28 days.
An AI sizing concierge built on top of fourteen thousand SKUs, sixty thousand fit reviews, and one peak-season deadline.
The brief
A 14k-SKU outerwear brand was bleeding 38% returns in cold-weather categories. Generic size charts couldn’t weigh fit reviews against a customer’s last three orders. Peak season was eight weeks away.
What we shipped
A Claude-powered sizing assistant with vector retrieval over the full SKU catalogue, 120 size charts, and 60k historical fit reviews. Native Shopify integration, SOC 2-aligned data handling, in production day 28. Same engineers stayed on for the 90-day optimisation window.
Stack
The outcome
−31%
Return rate
Cold-weather outerwear, 30-day window
+18%
PDP conversion
Across the full catalogue, week 6 onwards
28 days
Time to production
Brief → deployed, no extension
“The same three engineers who scoped it shipped it. We never met an account manager.”
— Head of Engineering, Northwind Outfitters
Six disciplines, one engineering team.
AI Integration & Automation
Custom NLP, computer vision, and AI models trained on your data. PyTorch, TensorFlow, LangChain, GPT and Claude — deployed to production.
Cloud Infrastructure & DevOps
Architecture across AWS, Azure and GCP. Kubernetes orchestration, Docker, Terraform IaC. Built to scale from day one.
Custom Software Development
Headless commerce on Shopify, enterprise platforms, bespoke apps. React, Next.js, Node.js, TypeScript — modern stack, no shortcuts.
Cybersecurity & Compliance
Threat detection, penetration testing, SOC 2, HIPAA and GDPR readiness. Security baked in from architecture, not bolted on.
Data Analytics & BI
Predictive models, conversion dashboards, business intelligence pipelines. PostgreSQL, Redis, custom ETL workflows.
IT Strategy & Consulting
Technical leadership, roadmap planning, AI readiness assessments. We help decide what to build — then build it.
Technology stack
Featured in
Part of the Apex Group of Companies
Bring us a problem worth building.
Most engagements start with a 30-minute call. Some kick off the same week.